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Häagen-Dazs: Truth or Dairy
CONCEPT / COPY / LIVE ACTION DIRECTION / POST-PRODUCTION DIRECTION
When Häagen-Dazs released a line of Dairy-Free flavors, the question wasn't "Will they taste any good?" so much as "Will anyone even know the difference?"
The challenge was to capture that truth and share it everywhere. Created for social platforms in all shape formats.

Häagen-Dazs: Truth or Dairy
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